Top Three Social Media Management Tools

Top Three Social Media Management Tools

Managing your social media presence is just as crucial as offering stellar content to your followers. Not only is social media a perfect avenue for updating your followers with recent happenings, it is also the best place to offer them relevant content and to gain candid feedback and ideas for topics. Not to mention theĀ countless […]

From Awareness to Advocacy: Mastering the 5 Phases of Needs-Based SellingĀ 

Before making a purchase, customers have to take a few steps. We call these steps the “customer journey.” It’s important for you to know and understand this process, even if your customers are not aware of it. It can make a big difference in getting the sale or watching customers go to your competition. So […]

How To Leverage Social Media for Mortgage Lenders

With the advancement of technology, more people are now doing internet searches instead of driving to banks and financial institutions to apply for mortgage loans. This digital transformation allows mortgage lenders to reach more customers. Thanks to the power of websites and social media, their business is just a few clicks away. Loan officers who […]

45 Tips to Maximize Social Media for your Insurance Company

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About 80% of businesses are using social media to promote themselves. With roughly 3.7 billion social media users all over the world, companies need to be present on at least one platform. For insurance companies, social media can be a lead generation and sales tool. If companies implement the best and most-effective online marketing practices, […]

Getting started with your CRM: Best practices for CRM and Marketing Automation Integration

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Sales, marketing, and customer service are three of the most important aspects of a successful business. As businesses and companies embrace digital transformation, the need to find the most-effective tools that save time, simplify tasks, and support sales growth is vital. For most organizations and marketers, using a customer relationship management (CRM) tool is a […]

Helpful Tips & Strategies for your B2B Marketing

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In the highly competitive B2B industry, identifying the best and most-effective lead generation strategies is crucial. Most businesses are exploring ways how they will be able to reach their target audience, grab their attention, and convert them into paying customers. One of these marketing strategies is B2B appointment setting where a dedicated sales department does […]