Tag Archives: keywords

What are Short Tail and Long Tail Keywords 

What are Short Tail and Long Tail Keywords?

Keywords are another big factor that can make or break your on-page SEO. When deciding which keywords to use, doing a careful keyword research is important. But which type of…
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link building

What is Link Building and Why is it Important

Link building is an integral part of digital marketing, particularly in SEO. It is a smart way to promote your website with the…
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Newsletter Dos and Don'ts

Newsletter Dos and Don’ts

Email can be a powerful tool in your marketing arsenal when done right. It’s low cost, has easy to understand analytics, and can…
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Incorporation of Company Branding and SEO

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
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