Questions to Ask Yourself When Designing a Landing Page
Landing pages play a huge role in your advertising campaigns. Although creating a landing page is often the final step you take in your advertising campaign, it should always be at the forefront of your mind. We round up the top questions you need to ask yourself before publishing a landing page. If you can answer yes to […]
Common PPC Mistakes and How to Avoid Them
Pay-per-click (PPC) marketing as defined by WordStream is a way of using search engine advertising to generate clicks to your website, rather than earning those clicks organically. Do you see those ads appearing on top of Google’s search results page? That is PPC advertising. Below is an example. Through PPC advertising your business becomes visible to consumers looking for […]
