Tag Archives: Digital Marketing

writing meta descriptions

Effective Tactics for Writing Meta Descriptions

Writing meta descriptions is an essential activity in your SEO campaign. Meta descriptions provide a concise summary of a page’s content alongside the…
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6 Good Reasons You Should be Guest Blogging

6 Good Reasons You Should be Guest Blogging

You might be wondering what value you can get out of guest blogging. Is it really worth your time and effort? When done…
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FFour Easy Ways to Create Great Headlines Your Readers Can't Resist

Four Easy Ways to Create Great Headlines Your Readers Can’t Resist

In a world full of noise, how do you rise above it? How do you get people to read your content? It begins…
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How to Delegate Your Marketing Plan and Focus on Your Business Strengths

Handling your marketing single-handedly is not easy. While you can try to improve your weaker areas, this will likely take a lot of…
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Choosing the Best Length of Content for Your Website: Short-Form Vs Long-Form 

Choosing the Best Length of Content for Your Website: Short-Form Vs Long-Form 

How long should your content be? That is probably one of the most common questions content writers come across. Technically, a 400-word article…
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How do I make my content engaging

How Do I Make My Content Engaging?

For the most part, content marketing must aim to create engaging content that converts. You already know that content comes in all shapes, sizes and topics. The great…
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What are Short Tail and Long Tail Keywords 

What are Short Tail and Long Tail Keywords?

Keywords are another big factor that can make or break your on-page SEO. When deciding which keywords to use, doing a careful keyword research is important. But which type of…
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How to Use Guest Blogging as Part of Your Content Strategy

How to Use Guest Blogging as Part of Your Content Strategy

If you have been developing content, you might have considered using guest blogging as part of your strategy. For those who are not familiar…
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Beginner's Guide for Measuring Your Content Marketing Success

Beginner’s Guide for Measuring Your Content Marketing Success

Your content marketing success revolves around three main elements. Creating valuable content comes first. Next is publishing and distributing that content to the right channels.…
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Instagram Algorithm 2018

Instagram Updates for 2018: How to Make the Most of It

If you have been marketing through Instagram, it is likely you have come across its countless updates in the past. Just when you thought you…
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