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Learn new digital marketing tips and tactics from our blogs.
Choosing the Best Length of Content for Your Website: Short-Form Vs Long-Form
How long should your content be? That is probably one of the most common questions content writers come across. Technically, a 400-word article is enough for it to be indexed by Google. However, adding a lot more words can amplify your content, educa
Big Content: What, Why and How
You probably have heard of big data but what about big content? According to Search Engine Journal big content means content that a publisher cannot easily replicate themselves. The effort they would need to produce the content is simply too much.
How Do I Make My Content Engaging?
For the most part, content marketing must aim to create engaging content that converts. You already know that content comes in all shapes, sizes and topics. The great ones captivate, educate, and inspire. Three content qualities that are worth
What are Short Tail and Long Tail Keywords?
Keywords are another big factor that can make or break your on-page SEO. When deciding which keywords to use, doing a careful keyword research is important. But which type of keywords should you focus on? Should you be using short tail keyword
Four Main Elements of a Good Editorial Calendar
Content marketing is a long-term strategy to captivate, convert, and retain customers. It can be difficult to keep a long-term strategy running smoothly without tools to manage it all. And one of the most powerful tools you can use is the edito
How to Use Guest Blogging as Part of Your Content Strategy
If you have been developing content, you might have considered using guest blogging as part of your strategy. For those who are not familiar with it – guest blogging is when you write a post for a blog that is not your own or when you feature an
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